True hospitality
Precious moments
It’s not just a stay, it’s a journey through time, an immersion in the authenticity of places that once witnessed the rise of noble families or welcomed humble beginnings.
Our story
There’s a moment, in every journey, when you no longer feel like an outsider. It happens suddenly.
Sometimes it’s a scent, the light streaming through a window, a voice that greets you with ease. It’s not just comfort, it’s something more subtle. It’s harmony. It’s that perfect detail, in exactly the right place. It’s the elegant silence of a space that seems to speak to you. dBe HOTELS was born from this moment.
From the desire to create a collection of diverse places, all bound by a shared soul:
the soul of those who know how to welcome with grace, with care, with authenticity.
Every property tells a story.
Some surprise you with the elegance of historical residences, others win you over with the intelligent simplicity of essential design.
Some are nestled in city centers, others immersed in peaceful landscapes. But all of them, always, hold that rare feeling of being in the right place.
We have no interest in standardizing experiences
We want them to be personal, curated, and unmistakable. A kind of luxury that doesn’t flaunt itself—but is quietly felt.
A beauty not measured in stars, but in emotions that linger.
True hospitality
We welcome emotions, not just guests. This is our approach to hospitality. This is the world of dBe HOTELS.
Each of our spaces – whether intimate or expansive, refined or minimal – has a distinct soul: the desire to place every guest at the heart of the experience, in balance between beauty, comfort, and authenticity.
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Rooted in Florence, looking beyond.
dBe HOTELS was born in Florence, but its vision knows no boundaries.
Our project is not tied to one location, but to a philosophy of hospitality: authentic, measured, harmonious.
A vision that can live in historic residences in art cities, quiet retreats in the hills, or charming homes in destinations yet to be discovered.
We seek out places with soul, buildings that deserve to be reimagined and revived through thoughtful, mindful hospitality.
Breathing new life into unique spaces.
Every acquisition is chosen to enrich the collection—without ever conforming.
We don’t aim to create replicas. We seek to compose a coherent collection of diverse experiences, all connected by a single philosophy: to welcome emotions, not just guests. “Growth, for us, doesn’t mean adding numbers—it means strengthening identity, step by step.”
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We welcome emotions, not just guests. This is our way of hospitality. This is the world of dBe Hotels.